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Localogy Insider: Fireside with Howard Lerman, CEO of Yext

Posted by Annisa Teich on 1/15/21 12:19 PM
Annisa Teich
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"When websites keep failing you and failing you over and over again, you learn to just start your customer journey on Google."

 

Local businesses need a modern search experience if they want to compete with other local businesses -- as well as big brands happy to steal their customers away.  People are online more than ever, asking new and different questions about local businesses every day -- and they expect accurate, up-to-date answers. But far too often those questions are left unanswered because of an outdated or entirely absent search experience.  

Join Localogy for a special interview with Yext Cofounder & CEO, Howard Lerman, to learn about the next big thing in search for SMB: direct answers. When a local business powers their website with Yext Answers, they can understand complex questions in natural language and return direct answers.

 

ABOUT HOWARD LERMAN:

Howard Lerman founded Yext in 2006 on the principle that the ultimate authority on a business should be the business itself. Since then Howard has developed Yext into an innovative, global brand that can live up to that principle.

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Topics: Insider, Video

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